Paul Redford Jr, from Reading, PA, has an incredible passion for fitness and community. He is what we would call a community influencer… people gravitate to him and want to be part of what he creates or is a part of.
He works with other running groups in other major cities and runs in marathons and other races throughout the US and has been able to create good relationships with Puma, Nike, and Maurteen. Puma donated sneakers for this last run and will be doing the same for the upcoming run in July. Both companies continue to work with him on potentially sponsoring one of his future races. All great things for our city.
He started the runs in 2019 with a few friends and now has grown them into a series of events people look forward to attending. This last race was the largest so far, with over 600+ people, young and old, from all different backgrounds participating. He does all the design work, marketing, branding, and promo. He funds the races himself with the support of his friends and local small businesses to ensure all things provided are at no charge to participants.
Paul does an amazing job bringing the community together in a wholesome way filled with creativity and fun and showing our community the positive impact that exercise like running brings. Back in October, he organized a Nemesis Fitness 5k Breast Cancer Awareness Color Run (free community run) which raised $10K for Breast Cancer Support Services of Berks County and kicked off the 2023 community run season this past spring with a Cinco de Mayo run. The next free community run is scheduled for Sunday, July 23rd. Anyone interested can sign-up at runsignup.com/Race/PA/Reading/Nemesis5kColorRun.
Thanks to Paul and his group of friends. When people unite and share a passion for fitness and a desire to have fun while being healthy, building community and self-confidence, it empowers them to overcome challenges – their Nemesis – and the Nemesis Fitness mantra is born – Could. Would. Should. DID. Follow or reach out to Paul Redford Jr., Founder of Nemesis Fitness, for more information or interest in supporting or sponsoring, contact info@nemesisfitness.com or via Instagram at @nemesisetc.
Maritza Loaiza & Rosa J Parra